ABSTRACT
This study aims to identify the travelers' attitudes and preferences towards the use of public transport during COVID-19 through the Norm-Activation Model (NAM). A questionnaire survey was designed to assess the traveler's awareness, sense of responsibility, and moral obligations to comply with safety norms or guidelines while using public transport in Lahore, Pakistan. The Structural Equation Modeling method was applied to analyze the collected 1516 complete responses. The survey results and measurement equations confirmed the association between observed and corresponding latent variables. The results of SEM revealed that the travelers' Awareness of Consequences (AC) and Ascription of Responsibility (AR) are positively correlated with Personal Norms (PN), whereas attitudes towards public transport are negatively related to the PN. The perceived behavioral control (PBC) and PN have negative structural correlations with public transport use. However, the attitudes towards public transport are strong predictors of travelers' behavior towards public transport. The current motorcycle users and high-income people have low preferences, whereas current users of public transport modes and middle-income people have high preferences to choose public transport during a pandemic. The travelers' perceived difficulty of complying with safety guidelines while traveling, such as wearing a facemask, use of sanitizers, and maintaining a social distance, have a significant impact on their public transport use. The travelers' better awareness, responsibility, and trust in using public transport may have a strong influence on their preferences towards public transport during a pandemic situation.
ABSTRACT
The transport sector has been hit hard by the COVID-19 pandemic disrupting travel behaviors and mobility patterns around the globe. The pandemic has also affected mode choice behavior. This research study modeled the mode choice behavior before and during the COVID-19 pandemic in Pakistan. Data was collected through an online questionnaire survey consisting of questions about socio-economic characteristics, factors affecting mode choice, and mode chosen for shorter as well as longer distances for both before and during COVID-19 pandemic situations. The results indicated that public transport use declined, whereas walking and bicycling slightly increased during the pandemic. The respondents placed more priority on safety and security, comfort, cleanliness, infection concerns, personal social status, availability of hand-sanitizers, waiting, and paying more for less congested vehicles during the pandemic. Factor analysis was performed to explore the underlying factors affecting mode choice before and during the pandemic. Discrete choice models were developed to model the mode choice behavior. Monthly household income and pandemic-related underlying factor were significant predictors of mode choice for shorter distances (i.e., < 5 km) during the pandemic. Whereas, gender, car ownership and monthly household income were significant predictors of mode choice for longer distances (i.e., > 5 km) during the pandemic. Understanding the modal shift during a pandemic will surely help urban and transport planners to prepare better for effective transport management in the future. Policy implications are also presented to help policymakers in developing policies for post-pandemic mobility needs, particularly in developing countries.